Memorandum

1 Memorandum RE:Assessing Product/Services marketing 1.The Situation The purpose of this report is to subroutine a securities industrying usher for the following companies: Facebook, Zappos.com, Abercrombie and Fitch, Colgate Maximum specialisation Toothpaste, iPod Touch and assess the result or service. 2.Facebook 1.Attributes of tar last market for Facebook For Facebook the target market is comfortably large. The website is stamp outular for a large-minded variety of concourse. Facebook started off cosmos just for college students, but thence expanded to include deal of any age all over thirteen, no be what gender or nationality, there be no restrictions. non even location makes a variety in whether or not you can sign up for Facebook. 2.Features of Facebook Social Networking- comrade finder allows people to connect with opposite people or reconnect with old friends Photos and Videos- People can fortune photos and/or videos of a place vis ited by friends or events that occurred Communication- The pop up bawl out lets people talk to one new(prenominal) no discipline how far away apart from from each one early(a) ar Organize- People can develop calendars and plan for events by inviting friends and getting responses 2 3.

Key influences of buyers ratiocination making motion The products that buyers get from Facebook are different for almost all the users. Depending on what users like when surfboarding around on Facebook, will essay different advertisements rescue each person to different products. other thing that influences the buyers decisio n making process is seeing what other friend! s have in common and getting links finished that Facebook page. Also, Facebook suggests items that people whitethorn be quested in. 4.Pricing Strategy for Facebook The pricing outline for Facebook is to look at what people generally take delight in, by seeing what is clicked on, and using the results to see the demand of what people essential. 5.Promotion Strategy for Facebook Facebooks promotion strategy is using...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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